Building your brand through Digital Marketing

Level: Intermediate

Time: 3 hours

This workshop covers the following topics:

  • What is reputation management?
  • Major consumer review sites  
  • Negative and positive reviews - how to identify and respond
  • Content strategy - create vs curate
  • Relevant digital platforms you should use to monitor your online presence
  • Working with Influencers
  • Effectively communicating your online brand through influencers
  • How to identify key influencers for your target market 

To register for an upcoming Building your brand through Digital Marketing Workshop click here.

If you are interested in organising a complimentary one-on-one eTourism Coaching Session or Digital Review, click here.

If you would like to arrange a workshop for your business or destination contact Tourism Council WA on 9416 0700.