Business Categories

Nominations for the 2024 Perth Airport WA Tourism Awards are closed.

NATIONAL CATEGORIES

Gold medallists in the following categories will progress to represent Western Australia at a national level.

1. MAJOR TOURIST ATTRACTIONS

Sponsor: Tourism WA

This category recognises natural or built attractions that people visit for pleasure and interest. Entrants in this category attract among the highest visitor numbers during the qualifying period for their State/Territory.

Major Tourist Attractions would see more than 100,001 annual visitors to the attraction. 

ScoringSubmission score - 70 marks / Independent online review - 10 marks / Consumer rating (ReviewPro) - 20 marks

Click here for category questions.

2. TOURIST ATTRACTIONS

Sponsor: Hello Perth

This category recognises natural or built attractions that people visit for pleasure and interest. Entrants in this category attract significant visitor numbers during the qualifying period for their State/Territory.

Tourist Attractions would see under 100,000 annual visitors to the attraction. 

ScoringSubmission score - 70 marks / Independent online review - 10 marks / Consumer rating (ReviewPro) - 20 marks

Click here for category questions.

3. MAJOR FESTIVALS & EVENTS

Sponsor: Tourism WA

This category recognises tourism leisure festivals, events and exhibitions that enhance the profile/awareness and appeal of the destination they are held in as well as creating economic impact, increased visitation and community involvement. 

This category is open to (but not limited to) sporting, arts, historical, cultural, literary, comedy, culinary and general interest festivals, events and exhibitions with local, interstate and international visitor attendance over 50,000 or recognised by the STO as a major event on their event calendar.

ScoringSubmission score - 90 marks / Independent online review - 10 marks

A consumer score from ReviewPro does not apply to this category.

Click here for category questions.

4. FESTIVALS & EVENTS

Sponsor: X-Press Magazine

This category recognises tourism leisure festivals, events and exhibitions that enhance the profile/awareness and appeal of the destination they are held in as well as creating economic impact, increased visitation and community involvement. 

This category is open to (but not limited to) sporting, arts, historical, cultural, literary, humorous, culinary and general interest festivals, events and exhibitions with local, interstate and international visitor attendance under 50,000 or NOT recognised by the STO as a major event on their event calendar.

ScoringSubmission score - 90 marks / Independent online review - 10 marks

A consumer score from ReviewPro does not apply to this category.

Click here for category questions.

5. ECOTOURISM

Sponsor: Parks and Wildlife Service

This category recognises ecologically sustainable tourism businesses with a primary focus on experiencing natural areas. Entrants in this category foster environmental and cultural understanding, appreciation and conservation.

ScoringSubmission score - 90 marks / Independent online review - 10 marks

A consumer score from ReviewPro does not apply to this category.

Click here for category questions.

6. CULTURAL TOURISM

Sponsor: Tourism Australia

This category recognises tourism businesses that foster a greater understanding and appreciation of authentic culture, history, heritage and/or the arts.

ScoringSubmission score - 90 marks / Independent online review - 10 marks

A consumer score from ReviewPro does not apply to this category.

Click here for category questions.

7. ABORIGINAL & TORRES STRAIT ISLAND TOURISM EXPERIENCES

Sponsor: WAITOC

This category recognises Aboriginal and Torres Strait Islander tourism businesses that demonstrate authenticity and cultivate a greater understanding of Aboriginal and Torres Strait Islander culture, history and traditions.

ScoringSubmission score - 90 marks / Independent online review - 10 marks

A consumer score from ReviewPro does not apply to this category.

Click here for category questions.

8. TOURISM RETAIL & HIRE SERVICES

Sponsor: Willie Creek Pearls

This category recognises businesses that sell/provide goods or hire services which contribute to the tourism industry. The contribution made to the tourism industry can be economic (e.g. retail, galleries), experience based (traditionally non-tourism specific experiences e.g. shopping precincts) or service based (e.g. digital solutions for travellers or tourism businesses). 

ScoringSubmission score - 90 marks / Independent online review - 10 marks

A consumer score from ReviewPro does not apply to this category.

Click here for category questions.

9. VISITOR INFORMATION SERVICES

Sponsor: RAC Parks & Resorts 

This category recognises the consistent delivery of high quality and face to face information services to the visitor. This category is open to Visitor Information Centres/Tourist Offices, Local Tourist Associations and Regional Tourism Organisations.

ScoringSubmission score - 85 marks / Independent online review - 10 marks / Consumer rating (ReviewPro) - 5 marks

Click here for category questions.

10. BUSINESS EVENT VENUES

Sponsor: Business Events Perth

This category recognises venues which provide high quality facilities specifically designed for business visitors e.g. meetings, incentives, conferences and exhibitions.

ScoringSubmission score - 90 marks / Independent online review - 10 marks

A consumer score from ReviewPro does not apply to this category.

Click here for category questions.

11. MAJOR TOUR & TRANSPORT OPERATORS

Sponsor: The Sunday Times

This category recognises a business which makes a major contribution in the combined provision of touring and transport services. This category is open to businesses with 15 or more annual full-time equivalent employees.

ScoringSubmission score - 70 marks / Independent online review - 10 marks / Consumer rating (ReviewPro) - 20 marks

Click here for category questions.

12. TOUR & TRANSPORT OPERATORS

Sponsor: Vanguard Media Group

This category recognises a business which makes a major contribution in the combined provision of touring and transport services. This category is open to businesses with fewer than 15 annual full-time equivalent employees.

ScoringSubmission score - 70 marks / Independent online review - 10 marks / Consumer rating (ReviewPro) - 20 marks

Click here for category questions.

13. ADVENTURE TOURISM

Sponsor: RAC Parks & Resorts

This category recognises outdoor adventure tourism experiences that involve visitor participation and a personal challenge.

ScoringSubmission score - 70 marks / Independent online review - 10 marks / Consumer rating (ReviewPro) - 20 marks

Click here for category questions. 

14. TOURISM MARKETING & CAMPAIGNS

Sponsor: Countrywide Publications

This category recognises creativity and innovation in the promotion of tourism products, services and/or destinations. The focus can be for a specific singular or ongoing campaign or ongoing integrated marketing approach delivering innovative marketing/campaigns that support the promotion of the tourism industry.

This category is open to digital enterprises, Regional Tourism Organisations, Local Tourist Associations, Visitor Information Centres, Online Travel Agents, local government and marketing alliances. This is not for individual tourism products. 

ScoringSubmission score - 90 marks / Independent online review - 10 marks

A consumer score from ReviewPro does not apply to this category.

Click here for category questions.

15. TOURISM RESTAURANTS & CATERING SERVICES

This category recognises all restaurants and catering services offering a tourism experience and/or servicing the tourism industry. It is not a food award but does recognise a significant contribution to tourism through the provision of food and beverage. This category is open to hotel or stand-alone restaurants, event caterers, pubs and cafés.

ScoringSubmission score - 70 marks / Independent online review - 10 marks / Consumer rating (ReviewPro) - 20 marks

Click here for category questions.

16. TOURISM WINERIES, DISTILLERIES & BREWERIES

Sponsor: Bailiwick Legal

This category recognises wineries, distilleries and boutique breweries that offer a cellar door experience and create a significant contribution to tourism.

ScoringSubmission score - 70 marks / Independent online review - 10 marks / Consumer rating (ReviewPro) - 20 marks

Click here for category questions.

17. CARAVAN & HOLIDAY PARKS

Sponsor: Caravan Industry Association WA

This category recognises tourism excellence in a caravan or holiday park. The focus of this award is on both the facilities and services that enhance the tourism experience.

This category is open to caravan or holiday parks that offer cabin and tenting accommodation and must meet a 3-5 Caravan & Holiday Park Star Rating Standard.

ScoringSubmission score - 70 marks / Independent online review - 10 marks / Consumer rating (ReviewPro) - 20 marks

Click here for category questions.

18. HOSTED ACCOMMODATION

This category recognises hosted accommodation that offers a bed & breakfast, farm stay, cottage or other intimate accommodation experience and must meet a 3-5 Hosted Accommodation Star Rating Standard.

Serviced apartments, hotels and resorts should consider entry into one of categories 21-24 which best fit their product. Companies that are managing multiple self-contained properties should focus on one of their properties. 

ScoringSubmission score - 70 marks / Independent online review - 10 marks / Consumer rating (ReviewPro) - 20 marks

Click here for category questions.

19. UNIQUE ACCOMMODATION

This category recognises tourism excellence in accommodation providing a unique tourism experience that includes an overnight accommodation experience with an included activity. The focus of this award is on the uniqueness of the tourism experience.

This category is open to properties developed around unconventional accommodation infrastructure that includes an activity (passive or active). Entry is open – but not limited to – tented holidays, houseboats, tree houses, underground accommodation and yacht charters. 

ScoringSubmission score - 70 marks / Independent online review - 10 marks / Consumer rating (ReviewPro) - 20 marks

Click here for category questions.

20. SELF-CONTAINED ACCOMMODATION

Sponsor: Parks & Wildlife Service

This category recognises tourism excellence in accommodation providing guests with non-serviced accommodation and the freedom of self-sufficiency. The focus of this award is on both the facilities and services that enhance the tourism experience.

This category is open to accommodation that offers a self-catered accommodation experience and meets a 3-5 Self Catering Accommodation Star Rating Standard.

For companies that are managing multiple self-contained properties it is recommended they focus on one of their properties.

ScoringSubmission score - 70 marks / Independent online review - 10 marks / Consumer rating (ReviewPro) - 20 marks

Click here for category questions.

21. 3-3.5 STAR ACCOMMODATION

This category recognises serviced accommodation that meets the 3-3.5 Star Rating standard (pre-assessment or final rating). The focus of this award is on both the facilities and services that enhance the tourism experience.

This category is open to accommodation experiences that meets a 3 or 3.5 Star Rating Standard in any Star Rating category.

ScoringSubmission score - 70 marks / Independent online review - 10 marks / Consumer rating (ReviewPro) - 20 marks

Click here for category questions.

22. 4-4.5 STAR DELUXE ACCOMMODATION

Sponsor: Distinction Framing

This category recognises serviced accommodation that meets the 4 or 4.5 Star Rating Standard (pre-assessment or final rating). The focus of this award is on both the facilities and services that enhance the tourism experience.

This category is open to accommodation experiences that meets a 4 or 4.5 Star Rating Standard in any Star Rating category.

ScoringSubmission score - 70 marks / Independent online review - 10 marks / Consumer rating (ReviewPro) - 20 marks

Click here for category questions.

23. 5 STAR LUXURY ACCOMMODATION

Sponsor: City of Perth

This category recognises serviced accommodation that meets the 5 Star Rating Standard (pre-assessment or final rating). The focus of this award is on both the facilities and services that enhance the tourism experience.

This category is open to accommodation experiences that meets a 5 Star Rating Standard in any Star Rating category.

Scoring: Submission score - 70 marks / Independent online review - 10 marks / Consumer rating (ReviewPro) - 20 marks

Click here for category questions.

24. NEW TOURISM BUSINESS

Sponsor: Gallagher

This category recognises new tourism businesses that have commenced trading, visitation or service delivery during the qualifying period. This award recognises excellence in the planning and development of new tourism infrastructure and/or services. Tourism businesses that have commenced a new product or opened new infrastructure need to enter another category most applicable to the business.

ScoringSubmission score - 90 marks / Independent online review - 10 marks

A consumer score from ReviewPro does not apply to this category.

Click here for category questions.

25. EXCELLENCE IN FOOD TOURISM

This category is open to food producers, providores, tour operators, cooking schools, food attractions, farm gate experiences, farmers markets, trails and other food tourism experiences in the State/Territory, featuring the State/Territory produce as the core component.

ScoringSubmission score - 85 marks / Independent online review - 10 marks / Consumer rating - 5 marks

Click here for category questions.

26. EXCELLENCE IN ACCESSIBLE TOURISM

Sponsor : Spinal Life Australia

This award recognises businesses that provide a tourism product, experience or service that goes above and beyond to accommodate and cater for people with disabilities and/or specific needs e.g. hearing impairment, low vision, limited mobility, wheelchair/scooter needs and/or cognitive impairment.

ScoringSubmission score - 40 marks / Independent online review - 10 marks

A consumer score from ReviewPro does not apply to this category.

Click here for category questions.

WA ONLY CATEGORIES

Gold medallists in these categories will not progress to the National Awards.

27. EXCELLENCE IN LOCAL GOVERNMENT TOURISM

Sponsor: Vanguard Media Group

This category is open to all local government authorities and recognises excellence in tourism planning, the provision of tourism facilities and services, marketing, event development and management, and the overall contribution made both locally and overall to their State/Territory’s tourism industry.

ScoringSubmission score - 70 marks

An online review and consumer score from ReviewPro does not apply to this category.

Click here for category questions.